USING CREATIVE THINKING TO FOSTER CHANGE: BIBIMBAP HACKS YOU !
Shake it before use
An experience to focus new targets for decision and innovation
A model of human centered innovation to create a new process of innovation, a method of cognitive investigation, of in-depth analysis and co-creation of value, which will involve students from different fields of specialization. This mix is necessary in order to avoid stagnation and foster blending. Bibimbap (which means “mixed rice” in Korean) makes the context and the content the two main variables of change. It will follow educational objectives which will value the heterogeneous knowledge of the students and rofessionals joining the event. In this way, Bibimbap can be used by entrepreneurs and policy makers for the creation of knowledge, innovation and know-how, both theoretical and practical. The “game” will be led by keywords such as green, design, food and tech. This will trigger a two-day brainstorming exercise which will end with the creation of projects aiming at innovating the traditional paradigms and to a building a new possible future.
first stage consisting in gathering a considerable number of people having different origins/skills/fields of specialization around a common objective.
second stage in which the participants are invited to bare themselves completely and mix with the other participants, with the final aim of creating teams capable of developing “raw” ideas.
third stage consisting in the reorganization of the idea through a process in which each contribution gets “chopped” and mixed together in order to create a starting base.
last stage consisting in putting the ideas elaborated in the previous stage into a container in order to transform them in prototypes, before cooking them.
Workshop guide created by IFTF for Future Food Institute, in occasion of the Bibimbap, as a tool to improve research and explore the food system in a strategic and systematic way.
Download the map Rethink Food (pdf)
NEXT EVENT COMING SOON
May 8-9 2014
Alma Graduate School
See the event
April 11 2014
Milano Design Week
Superstudio 13, via della Forcella
See the event